Pacific B usiness R eview I nternational

A Refereed Monthly International Journal of Management Indexed With THOMSON REUTERS(ESCI)
ISSN: 0974-438X
Impact factor (SJIF): 6.56
Editorial Board

Prof. B. P. Sharma
(Editor in Chief)

Prof. Mahima Birla
(Additional Editor in Chief)

Dr. Khushbu Agarwal
(Editor)

Ms. Asha Galundia
(Circulation Manager)

Editorial Team

Dr. Devendra Shrimali

Dr. Dharmesh Motwani

Mr. Ramesh Modi

A Refereed Monthly International Journal of Management
July 2018

Name : Index
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Name : Service Quality Tradeoffs – A Strategy Model
Author : Dr. Sachin Borgave,Dr. Sameer Koranne
Abstract :
Being concerned about the service quality tradeoffs between the sensitivity towards customer needs and the competence of the organization; hospitality industry is keen in finding the balance of service quality and the costs involved. The paper presents a framework towards service quality tradeoff and discussed distinguished parameters of this conundrum. The study finds out the measures to deal with variability of factors which influence the quality & efficiency of the organization and equilibrium of service quality and price associated with delivery of service. This helps to achieve a strategic fit between efficiency and responsiveness in the service tradeoffs.
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Name : Entrepreneurial Leadership: A Methodical Critique of the Evidences and Literature
Author : Prachi Kapil,Dr. Priyanka Salgotra
Abstract :
The business scenario across the world has transformed in the last three decades with the sudden emergence of entrepreneurial activity. Entrepreneurs have acted as promoters of change in the world of business by exploring new opportunities and doing things which were out of the box. (Kuratko, 2007). Policy makers and governments around the world have been promoting entrepreneurship. To maintain this momentum and to produce entrepreneurial leaders, entrepreneurship education curriculum is being revamped across the world. But are they entrepreneurs or leaders or both? This study is an effort to bridge this gap and identify the intersections and overlap between the two concepts. A systematic critique of the previous studies is conducted to comprehend both the concepts, their associated theories and the various dimensions where the two notions merge to form entrepreneurial leadership.
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Name : WEIRD AND WACKY MADURAI OF TOURISTS’ PROBLEMS
Author : Dr. S. Shyam Sundar, B.L.Saroj
Abstract :
Satisfaction of the tourist is a yardstick to measure the tourist’s positive and negative thought towards tourism destination. The negative thought of tourist influences is associated with tourism industry and tourism service providers. From the tourism service provider’s point of view, it is very important to know why tourists select or not select Madurai and how the tourists think about the place and their trip. Tourists face some problems during their travel or visit. Once the tourists leave their home naturally they may face problems. A person, who visits a tourist destination, desires to relax and enjoy during travel. But during travel, sometimes a tourist may have bitter experience. This paper presents problems of tourists while visiting the Madurai city.
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Name : How Knowledge Management Mediates the Strategic Role of Talent Management in Enhancing Customers' Satisfaction
Author : Dr. Zeyad Faisal Al-Azzam, Dr. Atif Badri Al-Qura'an
Abstract :
This article aims to investigate the nature and effect of talent management strategies on customer satisfaction in Jordan’s banking sector, as well as the mediating effect of knowledge management in this relationship. Based on the extant literature, the author developed indicators and multi-item measures for the independent variable, dependent variable, and the mediator using a survey instrument (sample N=1189, with an 89% response rate). The results show those employees’ perceptions of Talent Attraction Strategy, Talent Development Strategy, Succession Planning Strategy, and especially Talent Retention Strategy are the most important contributors to Talent Management. They also suggest that Talent Management Strategies contribute to enhancing customer satisfaction through improvements in knowledge management. Overall, the Study Equation Model demonstrates that knowledge management mediates the relationship between talent management strategies and customer satisfaction. As a rule, Talent Management Strategies have a positive relationship with knowledge management, which in turn has a positive influence on customer satisfaction.
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Name : Servant Leadership: A Review of Literature
Author : Sunil Kumar
Abstract :
A new research area in the leadership is promising a future of hope to the learning organizations. Servant leadership is deeply rooting itself around ethical, spiritual and value based philosophy in our organizations. The aim of this study is to identify the researches that are presenting servant leadership as a theoretical concept, as a leadership model and as a predictor of behavioral factors at individual, group and organizational level. To coduct study a systematic, structured and replicative technique used for reviewing literature. Finally studies on servant leadership from 2006 to 2017 were selected. The findings of study revealed: (a) servant leadership is defined by different authors by considering ‘self-less service’ as a main element, (b) majority of researches are available in Western cultural context, (c) servant leadership theory is exhibiting significant relationship with individual psychological and cognitive level factors i.e. servant leaders are unique to other type of leaders (d) Servant leadership implications and applications are at individual, group and organizational level in the form of well-being, mental health, satisfaction and higher performance. It is concluded by summarizing servant leadership as a holistic and futuristic way to manage our organizations. This paper will provide insight regarding study and development of servant leadership as a philosophy in modern organizations.
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Name : IPO Under-pricing in India
Author : Dr. Sasmita Giri , Bitihotra Das, Sourav Kumar Hui, Kamini Kaushal
Abstract :
“When an unlisted company makes either a fresh issue of shares or companies promoters offer there holding of shares for sale or both for the first time to the public, it is called an IPO” (Company Law and Practice by Ratan Nolakha,2015). It also promotes investments activities in the economy. But it has been observed that in many countries/ companies the IPOs that they issue are mostly under-priced.
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Name : Team Effectiveness as a function of Secondary Motives
Author : Dr. Neha Verma
Abstract :
Motives predict cognitive styles of Indian executives and add to sustainable development. This study acclaims that motives have impact on team effectiveness too. A comparative analysis across Indian Manufacturing and IT-ITES industries shows predictive associations of need pattern and team effectiveness as a combination of team and task function. Data collected using standardized items revealed prominent associations through step wise regression analysis on a sample on Indian executives (N=407). The design of the study is based on research published in PBRI in November 2014, yet the originality of current study is vested in choice of unique criterion variable of team and task functions as a function of secondary psychological motives.
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Name : New Media Culture and Change: Access and use of Internet in Suburban Areas of Odisha
Author : Dr. Biswajit Prasad Chhatoi, Dr. Pallabi Mishra
Abstract :
Communication and technology are perhaps the two most essential innovations of the century. The link between them has made our lives much easier and faster. The amalgamation of both the innovations has resulted in the production of internet. Internet is a medium used by most for information seeking, knowledge sharing, social chatting and many more activities. There have been a lot of studies on the pattern of usage of internet. A gap has been found in the penetration and usage of internet in suburban areas, which has global importance on tourism, of a under developed state. Hence, to comply this gap, primary objective of the study is set to map the preference and pattern of use of internet facility by various occupations in three places of access viz. home, workplace and cybercafé. Dimensions like nature of medium, nature of browsing, interpersonal motive, psychological motive, knowledge dimension and purpose of browsing have been taken as dependent variables. Students and others were two category of occupation taken for the study. 589 respondents have been selected for the study by the method of quota sampling from the sample domain. Hypotheses have been formulated to validate the objective of the study. Tools like ANOVA, MANOVA, t test, z proportion test and F and post-hoc (LSD) have been used for analyzing and interpreting the data. The findings have revealed that students were the most heavy internet users. The psychological motive dimension provides diversion from monotony, scope for escaping immediate reality, relaxing, giving a pleasant feeling and filling ones time. Diversion from monotony, escaping from reality, relaxing while browsing, feeling pleasant and filling time was perceived differently by browsers and mailers. These findings can be kept in mind while formulating penetration strategies in suburban areas.
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Name : A Critical Study on Loans and Advances of Selected Public Sector Banks for Real Estate Development in India
Author : Mr. Tanu Aggarwal, Dr. Priya Soloman
Abstract :
The Purpose of this study is to examine different lending interest rates for Real estate loans and on the other hand the influence of Real Estate advances on public sector banks in India by using Path Diagram (Using Maximum Likelihood Model) to analyze whether it leads to Real Estate sector Development in India. The outcome of Maximum Likelihood model shows that there is no influence of Real Estate Advances on Public sector Banks. In other words Public sector banks is contributing less for Real Estate Sector development in India.
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Name : The Effectiveness of Online Advertising and Its Impact on Brands Awareness
Author : Dr. Kapil R. Chandoriya
Abstract :
Online advertising is biggest successful medium to communication individual consumers any time of the day. It’s very cheapest medium to convey relevant messages and repeated also possible. A product/brands recall is a request to return a product after the discovery of safety issues or product/brands defects that might endanger the consumer or put the maker/seller at risk of legal action. At the same time online advertising play very important role to suddenly change the consumers repurchase intension towards a particular product. In this study researcher will going to search the either positive or negative relationship between Online Advertising and Recalling brands by using survey methods among 180 people from Bhopal and Gwalior city.
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Name : Demonetization: A Push towards Digitalization- A Study of Udaipur City
Author : Dr. Manisha Lodha, Dr. Ritu Soni, Dr. Shilpa Vardia
Abstract :
As Ambedkarji suggested that demonetization should happen after every 10-15 years. When there is a need to change in the national currency demonetization becomes necessary. In process of demonetization the old unit of currency is retrieved and replaced with new currency unit. Before 8 th Nov 2016 Rs. 500 & Rs. 1000 currency note constitutes 86.4% of economy. This percentage of currency in circulation was invalidated by Prime Minister Narendra Modi on 8th November 2016. One of the main reasons of demonetization was to make India a cashless economy which is to be done through digital payments. The purpose of this study is to compare and analyze the impact of demonetizations on digitalization. There is a huge surge in the usage of E-wallet and mobile payments have been observed. This paper analyses the demonetization, and it’s after effects on the digitalization of Indian economy. The paper examines, varying trends, strategies, and challenges by the study of primary data and secondary data for demonetization and digitalization of Economy with special reference to Udaipur city. This paper gives a clear picture of changing scenario from swapping of currency to swiping of cards. The study shows that the attitude of people changed towards online transactions.
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Name : Knowledge Management in Secondary Education: A Study on Perception of School Teachers in India
Author : Arunima K V, Dr P Pakkeerappa
Abstract :
Knowledge Management (KM), being an effective tool of enhancing organizational performance, was widely implemented and evaluated in corporate organizations. But with regard to sectors like education where dissemination of knowledge is highly important, the scope of KM is not seriously explored, especially in developing countries like India. This study performs an exploratory factor analysis to identify the key factors of KM in secondary education in India. Out of the seven factors identified, Knowledge Dissemination, Knowledge Creation, Knowledge Application, Knowledge Up gradation are the Knowledge Processes and factors such as Shared Culture, Leadership support and Technology are Knowledge Enablers. The study further analyzed the perceptional differences of teachers about these factors based on their experience. It was observed that very young teachers and highly experienced teachers were more positive and enthusiastic about the KM practices in schools. This empirical study clearly specifies the areas of KM that could be focused better to enhance the academic performance of secondary schools.
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Name : Economic Update
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Name : Editorial
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Name : Stats Window
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Name : Corporate Snapshot
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