Pacific B usiness R eview I nternational

A Refereed Monthly International Journal of Management Indexed With THOMSON REUTERS(ESCI)
ISSN: 0974-438X
Imapct factor (SJIF): 6.56
Editorial Board

Prof. B. P. Sharma
(Editor in Chief)

Prof. Mahima Birla
(Additional Editor in Chief)

Dr. Khushbu Agarwal
(Editor)

Ms. Asha Galundia
(Circulation Manager)

Editorial Team

Dr. Devendra Shrimali

Dr. Dharmesh Motwani

Mr. Ramesh Modi

A Refereed Monthly International Journal of Management
May 2013
Name : Modelling Effectiveness of Employer Branding- An Interpretive Structural Modelling technique
Author : Shitika, Dr. Sunita Tanwar, Prof. Vijay Shrimali
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Name : Women Entrepreneurship: Purpose, Problems & Prospects: A Study of Udaipur District
Author : Dr. Pallavi Mehta
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Name : HRD Climate in SBI Bank
Author : Shweta Mittal, Dr. B.L.Verma
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Name : Determinants of Return on Assets of Public Sector Banks in India : An Empirical study
Author : Subhendu Dutta, Nitin Gupta, P.Hanumantha Rao
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Name : Digital Library: The New Mantra of Information Infrastructure
Author : Bindu Lodha, Asha Galundia,Pratibha Bhandari
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Name : Corporate Social Responsibility Practices adopted by Udaipur Print Media and its Impact on Print Media's Public Image
Author : Dr. Ranjana Audichy , Mrs. Arti Arha
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Name : Buying behavior of toothpaste in Urban India: A study on Pune city
Author : Dr. Vinit Dani
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Name : Celebrity Attributes and Influence on Consumer Behaviour – A Study of Shekhawati Region of Rajasthan
Author : Dr. Sushil Kumar Rai, Ashish Kumar Sharma
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Name : Domestic Tourism in Rajasthan - Swot Analysis
Author : Dr. Ruchi Singh
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Name : An Exploratory Study on Adoption and Use of SMS/Mobile Banking in India with Special Reference to Public Sector Banks
Author : Dr. Garima Malik, Mr. Kapil Gulati
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Name : Service Quality in The Real Estate Industry in South Africa
Author : Mariska Serfontein, Tonie Drotsky, Johan de Jager
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Name : Behavioural Effect of Mutual Fund Investor's and Perception in Millenium City
Author : Ms Shilpa Sachdeva, Ms Monika Bhatia, Ms Rameesha Kalra
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Name : Ziva Pharmaceuticals Exploring International Markets for Expansion
Author : Dr. Girish Taneja, Dr. Mahesh Chandra Joshi Dr. Neeraj Gupta, Avinash Kumar
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Name : Cause Related Marketing: A Path Maker to Doing Socially Responsible Business
Author : Raghvendra Singh Sisodia, Rahul Vyas, Dr.Snheal Maheshkar
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Name : Economy At A Glance
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Name : Editorial
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